In case you don’t have time to check all your favourite shopping sites on a regular basis, don’t worry—I’m here to do that for you. It’s my job to keep my finger on the fashion pulse, and part of that is maintaining an all-seeing eye over the new-in sections of every brand, from the big to the boutique, to ensure you don’t miss a beat. And this week, as I was doing my research, I couldn’t help but be impressed by the fresh new pieces on three websites—Gap, H&M, and Marks & Spencer.
While the high-street has generally been in autumn mode since September, it would appear these three brands have been saving some of their best cold-weather pieces until now, which is handy, seeing as the temperatures plummeted this week.
It goes without saying that each of these brands has very different aesthetics, but that’s what makes them a joy to shop—after all, you don’t want to see samey pieces everywhere you go. True to its current form, H&M has mastered the art of minimalist dressing with its array of incredible knits and weighty tailoring. M&S has channelled its efforts into creating some of the best affordable dresses of the season (with equally stylish boots to match). As for Gap? I can always count on the brand to deliver the best basics in my wardrobe, but this collection also boasts bonafide fashion pieces that deserve their moment in the spotlight, too. That moment comes now.
Scroll on to see my edit of the best autumn buys from Gap, M&S, and H&M