Most people steal button-down shirts and sweaters from their boyfriends; I steal cologne. It started naturally enough with a few spritzes of my boyfriend’s Rituals’ Maharaja d’Or when we were on holiday, and from there it was just a matter of months before I’d blended together our fragrance collections. What’s yours is mine, right?
Wearing fragrance in this way has really opened my eyes to how confining it can be to perceive fragrance through a gendered lens. Historically of course, fragrance has a very gendered narrative. Sweet, floral, and fruity notes are typically labelled as ‘feminine’, while woody and musky scents are referred to as ‘masculine’. However, in the past few years, there’s been an increase in launches of gender-inclusive or gender-neutral fragrances and a marked change in perceptions of the gender “rules” around fragrances.
Maharaja d’Or is now one of my daily go-tos (please, go smell it), sandalwood, tobacco, and pepper feature within some of my most reached for fragrances, and one of my all-time favourite scents ever was specifically designed for men: Tom Ford Grey Vetiver. Seriously, buy it for your boyfriend/husband/brother—then keep it for yourself.
If you’re wondering exactly what constitutes a cologne, it’s actually not that complicated. Typically, eau de cologne has a very low concentration of perfume oils (typically 2-4%) compared to eau de toilette (5-15%) and eau de parfum (15-20%). However, cologne is often just used as a term to refer to men’s fragrances, which can encompass all of the above.
Whether you’re shopping for someone else or you’re looking to mix things up in your own fragrance collection, scroll down to discover my edit of the best men’s colognes (all tried and tested).