I’ve known my best friend, Lotte Williams (ASOS Insider and all-around wonderful human), for over 11 years now. That’s 11 years of sharing outfits, gossip and skincare tips. But it wasn’t until recently that I discovered the £15 product that she swears by. From the image below, you can clearly see Lotte has amazing skin. She’s blessed with great genes, but she also struggles with breakouts like the rest of us. However, it’s this one product that she turns to time and time again to give her a dewy, even complexion. The product in question? No7’s Stay Perfect Foundation.
When I finally asked Lotte what foundation she used (it only took me over a decade), I wasn’t expecting it to be a No7 product. So what is it about this foundation in particular that Lotte loves? She told me that while she can’t remember how she discovered it, when she went into a shop to be shade-matched, she was pleasantly surprised they had a shade pale enough for her.
She went on to tell me that part of the reason she’s so obsessed with it is down to the coverage. It’s not too heavy and still allows her skin to shine through. She uses three pumps daily and blends it into her skin using a Beautyblender. The result? A super-even, fresh finish. Lotte says, “If I had a pound for every time someone had mentioned how great my skin looked and what foundation I use, I’d be rich.” Even makeup artists have asked her what she’s wearing, so clearly, this No7 foundation is worth the £15.
Want to know other foundations I’ve heard amazing things about from my industry friends? Keep scrolling to shop some of the favourites and see why they’re so loved.