Is it just me, or is Rochelle Humes knocking it out of the park with her outfits at the moment? The multi-hyphenate talent has been filling in for Holly Willoughby on ITV’s This Morning of late, and I’m now finding myself waiting in anticipation to see what she’ll wear next. This is made all the more exciting as she tends to find the very best pieces on the high street to inform her daily, on-screen wares, meaning that if I like what I see, then it’s likely going to be affordable, too.
If you too want to dress as chicly as Humes does each morning, I’ve broken down her latest looks for you below. You’re welcome. However, with my interest piqued, I was also keen to find out how Rochelle Humes manages to find time to track down her expensive-looking high-street pieces. Surely she has the same amount of hours in the day as the rest of us?
Well, as it happens, Humes has a little help—in the form of This Morning‘s fashion editor, Amber Jackson, who documents Humes’ and her own impressive outfits via Instagram. Humes and Jackson collaborate closely to perfect her ensembles ahead of going live at 10am, in what proves to be a match made in styling heaven. So, how do they decide what makes the cut?
“We tend to opt for smart separates in a neutral palette, occasionally injecting a pop of colour”, explains Jackson. “Knitted dresses have also become a go-to. Teamed with a knee-high boot, they look great on Rochelle and are comfortable to wear for the whole show. Rochelle tends to gravitate away from bold print, florals or frills, so instead, we opt for tailored, structured pieces that look sharp on-screen.
“We’ve worked together on This Morning for the last five years, so I know what she likes and what works well. I carefully curate a rail of stylish staples and versatile key pieces—think of it as a capsule wardrobe. I gravitate towards high-street pieces that have a premium edge. My failsafes for Rochelle are heeled mules from ASOS, tailored trousers from River Island, leather pieces from Mango, and knitted dresses from Zara. I like the accessibility of the high street as everyone wants a piece of Rochelle’s style. However, I’ve also introduced her to some lesser-known brands; Marcéla London and Source Unknown, for example.
“When it comes to styling for on-screen, we tend to avoid black and busy prints. Polka dots, checks, and stripes don’t work well as they ‘strobe’ and are therefore uncomfortable for the viewer to look at. Also, outfits need to look good from all angles: From sitting on the sofa to spinning the Spin to Win wheel! And, don’t get me started on where the mic-pack goes… Let’s just say there’s a lot to think about. Two and a half hours of live TV is a long time, and, therefore, the outfits need to look as good at the end of the show as they do at the beginning—so a non/crease material is essential.”
There you have it! Thankfully, you don’t need to put nearly as much effort into selecting your favourite Rochelle Humes pieces as Jackson, as I’ve curated them for you below. Enjoy!
Next Up: This High-Street Jacket Is So Good I Almost Didn’t Share It With You
