Here at Who What Wear, we have access to some pretty interesting data. No, not what you had for dinner yesterday or the number of texts you send to your ex on a Friday night, don’t worry. But we can see which products and brands are selling the most right now, and let me tell you it’s fascinating. Often the hero buys we see taking off are explained by influencers or celebrities backing a certain item or even us editors sharing our favourite pieces on the reg. But sometimes we’ll look into the data, and it’s all you—our readers—advocating for the pieces you love and putting your money where your latest wardrobe crush is.
Plus, we’re lucky that we’ve got ourselves a Zara insider who can share what pieces are flying off the site right now, meaning you can snap them up before they go fully out of stock. You’re welcome.
So what’s proving incredibly popular at the moment, I hear you ask? Well, hold tight because I’m about to let you in on the secrets. Specifically, what the Zara best sellers are this month so far—because we all love a good lunch-break or pre-bedtime browse on the high street hero’s site, don’t we? This way, you get to cut through all the (thousands of) products on site, save time scrolling, and head straight for the best, and most popular, items available at Zara right now.
Keep scrolling, and you’ll see Zara’s December bestsellers, from the dreamiest partywear to some uber cosy coats. Enjoy!
Affordable, cosy and extremely chic (not to mention extremely timely with the snow and frost we’re having). There’s no wonder Zara’s cold-weather staples, including the new ski collection, has made it to the brand’s most popular buys this month.
What with it being less than two weeks until Christmas and three to New Year’s Eve, it should come as no surprise that red mini dresses are proving oh so popular on the Zara site right now. It’s this voluminous velvet mini that is the top seller, largely thanks to its gorgeous shape and celebrity endorsement, but there are plenty of other berry-hued winners available, too.
Honestly, I love sequinned separates all year round, but the particularly come into their own at this time of the year. An embellished knit will work with a slip skirt or jeans, while tailoring can be worn as a statement suit or with more casual pieces.
Velvet is really having a moment. Choose a jewel-toned hue or go for neutrals and pair with metallic accessories for an extra festive touch.
Leopard print always looks chic, especially when worn with luxe neutrals, so we can see why it continues to be a bestseller for the brand. Nod to the print trend with your accessories or opt for a full leopard look. The choice is yours!
Feathers are another party season hero, and for good reason. A little fluffy trim is just what’s needed to take a look to the next level.
Of course party shoes are up there for this month’s bestsellers and it looks like it’s bows, metallics and sequin details that you’re loving.
Up Next: The 9 Most Expensive-Looking Pieces on the High Street This Week
This story was originally published at an earlier date and has since been updated.
