An unusual streaming deal sees the German league going where its fans are, instead of asking the fans to come to them
In a change to his regularly scheduled programming, Mark Goldbridge took a break from blowing steam out his ears at another Andre Onana howler and venting his shouty exasperation at Manchester United’s latest calamity to talk – and watch – all things Gegenpressing and Ballbesitzfußball with his audience of over one million YouTube subscribers.
This was after the Deutsche Fussball Liga (DFL) struck an agreement with Goldbridge to broadcast 20 live Bundesliga matches on his That’s Football YouTube channel this season. Bayern Munich’s opening weekend win over RB Leipzig raised the curtain on the new deal, with nearly 500,000 viewers watching along with Goldbridge.
