The Matches Sale Is Incredible—25 Cult Buys From The Row, Frankie Shop and More

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The Matches Sale Is Incredible—25 Cult Buys From The Row, Frankie Shop and More

There’s so many sales out there right now, it can be hard not to get overwhelmed, and to know which ones are really worth your time. Personally, rather than browse randomly and end up panic-buying stuff I don’t need (and missing the best bits), I try to go in with a calm, considered approach. This mainly involves focusing in on a couple of key sales from my favourite shopping destinations, and approaching them with thought-out lists. Said lists will include items I buy regularly (like these incredible beauty bargains), classic items that are currently on my wish list and cult buys that I’ve been searching for for a while.

This year, after researching a lot of sales so that I could report back on the best Black Friday clothing deals to you, I can confirm that one you won’t want to miss is MATCHESFASHION.com’s Black Friday designer sale. The site currently has a Cyber Week Friends & Family shopping event with 30% off using the code 30MF at checkout, and there’s so many of the most desirable brands included— from The Row and Ganni, to Taller Marmo and Frankie Shop. The best part is that it’s running until Monday 5th December meaning no stressful panic-buying necessary. So, whether its a party dress you’re after, or a perfect pair of jeans—you’re in luck.

As with all sale shopping, it pays to opt for classics, or for pieces you truly love so will be delighted to wear again and again, especially if you’re investing more in a designer sale. To help guide you, I’ve made an edit below of the cult pieces that I, as an editor, think make the best deals you’re unlikely to regret later. Keep scrolling to see and shop…

A blue striped shirt is a capsule wardrobe classic. 

Cargo trousers are showing no signs of going anywhere. 

I bought this recently and wear it so much. 

A trench coat is a great sales purchase as it will never age. 

This works just as well with jeans as it does a mini skirt and heels for party season. 

These are effortless. 

You’ll be grateful for this purchase come next summer. 

Aje dresses make such good wedding-guest outfits.

This colour is so special. 

Perfect timing ahead of winter. 

Ganni loafers are re-released every year. 

These look so beautiful paired with both jeans and swishy summer dresses. 

The most-wanted sandal among fashion people, in a cool metallic hue. 

In my opinion Hunza G does the best swimwear of all time. 

Nensi Dojaka is still the name to know among industry insiders. The most stylish people I know would wear this under a black blazer this party season. 

Such a classic shape, and I can vouch for Re/Done’s excellent quality.

The perfect party shoe to dress up denim. 

These are so flattering. 

A cult item since the 90s, this is a buy you can pass down through generations. 

A strappy cream sandal is such a useful item to have in your shoe-drobe. 

Remember every influencer wearing these in the heatwave in summer? 

The black leggings everyone from Rosie Huntington-Whiteley to Hailey Bieber is obsessed with. 

The dream black-tie dress IMO. 

We all know stripes are a staple, and we also know that Khaite’s knitwear is off the charts good. This is ideal for tucking into wide-leg trousers. 

The Vampire’s Wife dresses have a cult following, from Kate Middleton to Alexa Chung. This demure one will take you to so many events. 

Up Next: 21 Cyber Monday Deals That Are Actually Worth Shopping

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