It goes without saying that the quest for great style doesn’t end when you move into your 40s. Mature fashion influencers, in general, tend to know their style inside out. They’re not wearing something because it’s now suddenly in; they’re wearing it because it suits them and fits in with their own style and wardrobes. This amounts to one all-important lesson we can learn from these influencers: The clothes never wear them.
The over-40 fashion bloggers and influencers listed below are making their marks all over Instagram. Sure, you’ll already find them in much of our content, but we thought it was high time to spotlight some of our favourite dressers. Not only do they have the most stylish closets going, but they’ve also taught us a thing or two about how to really put together a winning ensemble. From minimalism to bold hues, there’s bound to be something that fits every taste no matter your age. Keep scrolling to see the over-40 fashion bloggers and influencers who inspire our outfits daily.
Jamaica-born Tamu McPherson has long been a part of the street style set and is a well-loved face in the fashion industry. Not only is her personal style a veritable whirlwind of different ideas and looks on a daily basis, but this is a woman with many strings to her bow—she is a blogger, photographer, editor, consultant, and more. You can never predict what Tamu will wear or get up to next, and that’s what’s so magical about her.
You don’t become the senior vice president of the fashion office and the director of women’s fashion and store presentation of New York’s iconic Bergdorf Goodman without learning a thing or two, and Linda has style by the bucketload. She’s often spotted wearing bold prints or sleek separates, and when speaking to the Financial Times, she revealed that she’s a fan of timeless classics “with a bit of bite.”
Paula’s joyful wardrobe looks all the more fabulous thanks to the backdrop of her beautiful countryside home. We became obsessed with her cheery frocks and sophisticated looks during lockdown last year, and she has undoubtedly become a major influencer in the #cottagecore world online, developing quite an Instagram following in her 50s. Clearly, we aren’t the only ones who have fallen for the romance of her Norfolk life, and her outfit ideas can easily translate to more urban lifestyles.
Grece Ghanem is the Canadian personal trainer turned fashion influencer we just can’t get enough of. Her style code is inherently chic (and full of old Céline), but she’s not afraid of more out-there trends like Bermuda shorts or neon tights.
Erica Davies is a former fashion editor, and her years of experience on a fashion desk can certainly be seen in her excellent choice of wares. Bright hues and OTT prints are her style signature, as is her immaculately applied red lipstick. Follow her for affordable style and serious interiors inspiration, too.
We follow Tennille for a host of reasons. She’s an interior designer, self-care guru, and fitness expert, who has great beauty tips, too, but her fashion choices are always exponentially chic—even her workout clothes. Her palette is quite neutral (greys, beiges and so on), which makes for a very versatile and hard-working wardrobe.
We’re always looking for new ways to channel Scandi style, and one of our favourite outfit resources is Mette. Expect plenty of midi skirts, chunky jumpers, sleek tailoring and an excellent use of bold hues.
Renia Jaz set up her blog, Ven’s Wife Style, to inspire women her age to break the fashion mould. You never know which trend she’ll don next, but one thing’s for sure: It’s guaranteed to boast some impressive layering skills.
Franny is one of our favourite French dressers thanks to her potent blend of timeless style and a love of vintage fashion. Everything she wears is effortless, easy and elevated. While you’ll find her in everything from jeans and trainers to fancy dresses and mules, some of her best outfits involve fluid silhouettes.
When it comes to tailoring and chic separates, Tracey Lea Sayer is your woman. She’s a fashion director, and her Instagram page is packed with incredible looks from the high street matched in quality only by her wit.
Those in the pursuit of Scandi-inspired ensembles should turn to Alyson Walsh. The fashion journalist turned influencer favours separates, knitwear and trousers over dresses and skirts, always with a twist. Think prints and bright colours.
Okay, okay—she’s not a fashion blogger nor an influencer, but actress Tracee Ellis Ross is a fashion queen! Her Instagram is chock-full of adventurous and uplifting outfit ideas, and she recently launched a great haircare brand called Pattern. The range focuses on products for curly, coily and light-textured hair.
She may have only just joined the 40 club, and considering she has been inspiring our wares and wardrobes for years, we just couldn’t wait to add Emma Rose Thatcher to our list. With an eye for cult products—particularly dresses that inevitably sell out—and one of the most impressive tailoring collections in the industry, Thatcher’s elevated sense of style is one we always want to replicate for ourselves.
This story was published at an earlier time and has since been updated.
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