Whether or not you’ve been actively keeping on top of the latest trends, you’ll have likely picked up on the fact that chilly pepper red is having a moment unlike any we’ve seen for some time.
The fiery shade was prolific on the AW23 runway earlier this year, cropping up in the form of long dresses, neat coats, sharp shoes and oversized bags, and spotted in collections by Victoria Beckham, Ferragamo, The Row, Bottega Veneta and Tory Burch. Now, as we move into the winter months, the classic colour has made its way into the shop fronts and onto the high street, and has been adopted as the new favourite shade for those in-the-know.
Whilst letter-box red is a classic colour that never really veers out of style, this season we’ve noticed the fashion set weave it into their wardrobes with an enthusiasm yet unseen. Celebrities have been styling the shade since the advent of autumn, and as we move into winter, we’re noticing more and more take the plunge on a bright red wool coat to ward away the winter chill.