At Who What Wear, we’re constantly on the lookout for new cult items—especially those with staying power. Whether they’ve taken centre stage on the runway, been spotted on our favourite street style stars or popped up again and again on our Instagram feed, there are some pieces that we know have that special something to hit the big time.
And with a new season come myriad new possibilities of what these cult items may look like. So what’s the criteria? It goes without saying that these pieces need to be as timeless as possible despite their trending nature. They might’ve exploded onto the scene fervently, but they’re certainly not the type of thing you’ll only wear once. They’re exciting, but not too trend-driven. Wearable, but not boring. Most importantly, they are the pieces you love, invest in and then bring out year after year.
While this edit is formulated with mostly luxury pieces, there are some more affordable hits among the designer names too, as well as smaller brands that I can’t stop thinking about. From printed maxis to logo-emblazoned platforms, there’s something here for everyone.
Plus, for each piece, I’ve included some styling tips on how to make each piece work for now and beyond. Whatever you’re buying, try to think about how the item will blend into your wardrobe, and if you’re just using this list as inspiration, pick up on any colours, silhouettes and tips that you can apply to what you already own.
Scroll down to shop the 18 cult buys for autumn 2022 that I believe are truly worthy of the attention they’re getting.