If you’re anything like me, you grew up with the GHD brand. My first foray…More

The olfactory equivalent of a designer handbag or a great pair of shoes, when it comes to…More

Welcome to The Great Try-On. With spring well and truly in the air, we seized…More

Spotting trends is something I’ve become very good at in my 12 years working in…More

There’s no doubt that the very best part of being a beauty editor is getting to…More

Lighter jackets, comfy sandals, and airy dresses are all warm-weather staples we can’t wait to…More

You’ve might’ve recently seen Rihanna and Hailey Bieber each rocking the same nearly sold-out $990…More

We don’t encourage impulse shopping here at Who What Wear. These days, it’s obviously important…More

Summer season is all about figuring out how to not feel too hot, how to…More

Seemingly overnight, winter has faded away and spring has officially arrived. The temperatures have risen…More