Of the 40+ Mascaras I’ve Tried, These Are the 15 I’d Recommend
If I could only use one product forever, I would be very torn between foundation…More
Browsing: Fashion
12 “Quiet” Luxury Buys You’ll Treasure for Years and Years
Two words I have heard being used a lot this autumn by fashion buyers is…More
Kate Middleton Just Wore Puddle Pants with This ’90s Shoe Trend
When the Princess of Wales wears jeans, they’re usually skinny. When she wears dresses, they’re midi, and…More
If You Want to Instantly Banish Dark Eye Circles, This Concealer Is the One
From camouflaging blemishes to masking dark under-eye circles, finding the best concealer can be a…More
We’re Vintage Experts—These Are the Best Trends to Shop Secondhand This Autumn
Although Secondhand September is drawing to a close, here at Who What Wear we practice what…More
A Brow Pro Just Schooled Me on the Eyebrow Shape Mistakes for Every Age
Having an eyebrow horror story must be a rite of passage, right? Everyone has at least one incident…More
30 Sensational Gowns for Fancy Occasions—As Recommended By a Stylist
Ever felt that sense of dread when you’ve been invited to a big, beautiful event…More
Trust Me—These 25 Chic Medium-Length Haircuts Require Minimal Maintenance
When you’re thinking about getting a new haircut, and particularly if you’re looking for low-maintenance…More
40 Perfect Autumn Hits From Zara, COS and & Other Stories
At Who What Wear, we firmly believe that every item you buy should be viewed…More
& Other Stories’ Sell-Out Cardigan Is Back in a Chic New Colourway
It’s not often that a single item stops us in our tracks, let alone a…More