Football v soccer: can the World Cup win a US TV battle with the NFL?

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Football v soccer: can the World Cup win a US TV battle with the NFL?

Two games from Qatar clash with a gridiron tradition on Thursday. It could be a barometer for soccer’s future in the United States

At a World Economic Forum dinner in Davos in 2020, Fifa president Gianni Infantino was all smiles as he gushed over the generational impact the United States was going to have on soccer.

“The United States is on the verge of becoming the soccer power in the world, it’s coming faster than you think,” Infantino swooned as he spoke about the US hosting the 2026 World Cup with Mexico and Canada. “The ‘American Dream’ is something we all need to have, all those who love soccer. The 4 billion people around the world, we all need to dream this dream.”

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