I’m an NYC fashion editor, so I shop for a living. Knowing the best deals is a large part of my responsibilities, and right now, it’s the best time to shop. Ahead of Black Friday, retailers announce sneaky sales, but since you’re a Who What Wear reader, I’ll let you in on all the juicy secrets.
Let me break it down. At Nordstrom, enjoy up to 25% off during its Early Black Friday Sale. J.Crew is a tad more complicated: Use code SHOPMORE to get 20% off $200+, 25% off $300+, or 30% off $500+. Basically, the more you spend, the more you save. Enter code EARLY on select flats, boots, and sneakers at Steve Madden for a generous 40% off. Adidas comes in right behind with discounts up to 40%. For Dolce Vita and Shopbop? Well, it’s your regular sale festivities there.
Keep scrolling for an editor-curated list of the best early Black Friday shoe deals. You’ll find everything from office-ready ballet flats to night-out booties.
Shop the Best Shoe Deals Ahead of Black Friday
J.Crew
New Winona Penny Loafers
Don’t forget to use code SHOPMORE on orders over $200.
Steve Madden
Kimmens Faux Leather Bootie
adidas
Tokyo Mary Jane Shoe
Our editors rave about the Adidas Tokyo Mary Janes.
Steve Madden
Zami Leather Bootie
Wine-colored booties are an unexpected winter neutral.
rag & bone
Lexi Penny Loafer
A shocking 40% off Rag & Bone.
When Dolce Vita is on sale, I pay attention.
J.Crew
Western Ankle Boots
I said it before, and I’ll say it again: Use code SHOPMORE at checkout.
adidas
Handball Spezial Shoes
Save 30% on these sneakers.
Sam Edelman
Paige Booties
Shh… Use code EXTRA10 at Shopbop for an additional 10% of savings.
Dolce Vita
Layna Cocoa Suede Block-Heel Knee-High Boots
UGG
Tasman Stitched Slipper
‘Tis the season to be comfy.
J.Crew
Stretch Suede Ankle Boots
Vince
Tevin Genuine Shearling Lined Flat Mule
Grab a pair before they sell out!
I like the stitch effect.
UGG
Classic Ultra Mini Stitched Boot
I bought my first pair of Uggs last year. I’m thinking about snagging a second.
Vince
Pace Knee High Leather Boot
I love tall pull-on boots.
J.Crew
Block-Heel Ankle Boots
You’ll be seeing these everywhere soon.
DOLCE VITA
Mayvis Ballet Flats
ASICS
Gel-NYC 2.0 Sneaker
Steve Madden
Lychee Pointed Toe Boot
These will take you from the office to dinner.
UGG
Tazzette Genuine Shearling Collar Slipper
These and a pair of Gap sweats.
The slouch says “I know fashion.”
These are at risk of selling out.
J.Crew
Verona Ballet Flats
These are the most comfortable flats I own, and they’re under $200.
A little Western flair is always cool.