Super Sale Alert: Products in this story may be marked down for Amazon Prime Day. Shop our full coverage of the event here — or, dive directly into the deals here.
After much anticipation, Amazon Prime Day is finally here… and it already ends today July 17! While many of the usual suspects are on sale, including many of our favorite hidden gems and reader-beloved Crest Whitestrips, we’re especially excited about the discounts on Amazon’s women’s clothing, shoes, handbags, and jewelry. From upscale brands like Theory, Coach, and Bulova to beloved Amazon-specific brands like The Drop, there’s a broad range of Prime Day bestsellers on sale right now.
We’ve compiled the best Prime Day savings on everything from summer sandals and trendy sunglasses to wedding guest dresses and designer watches. So cart up these limited-time Amazon fashion deals — currently marked down as much as 75% — to freshen up your summer outfits without hurting your wallet.
All linked products are independently selected by our editors. If you purchase any of these products, we may earn a commission.
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22% off Cider Satin Cowl Neck Cami Mini Dress
Add a new little black dress to your wardrobe with this under-$20 Cider style. Wear it for girls’ night outs or cocktail parties.
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cider Satin Cowl Neck Cami Mini Dress, $, available at Amazon
25% off Fit & Fresh All the Things Weekender Bag
Have you seen a larger, more spacious weekender bag more affordable than this gem? We’re ready to cart it up and start going on long weekend trips.
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Fit & Fresh All the Things Weekender Bag, $, available at Amazon
Up to 46% off Victoria’s Secret Pink
We can’t resist an under-$20 bra that’s as supportive as this top-rated style. Just use the size guide tutorial video and find your perfect fit.
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Victoria’s Secret Pink Wear Everywhere Push Up Bra, $, available at Amazon
43% off Cushionaire Lane Cork Footbed Sandal
If you have slide sandals on your must-have summer styles list but aren’t looking to spend over $100 on them, these ones are an excellent alternative.
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Cushionaire Lane Cork Footbed Sandal, $, available at Amazon
33% off PrettyGarden Off The Shoulder Ruched Bodycon Dress
Yet another Amazon dress that can serve a beachy wedding guest dress… or a party dress for any of your summer soirées.
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Prettygarden Off The Shoulder Ruched Bodycon Dress, $, available at Amazon
45% off Swarovski Tennis Deluxe Hoop Earrings
You likely own a pair of sleek gold hoops, but what about statement tennis-style silver crystal hoops? We love these on-sale Swarovski earrings.
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Swarovski Tennis Deluxe Women’s Hoop Pierced Earrings, $, available at Amazon
41% off Karl Lagerfeld Paris Agyness Crossbody Handbag
A crossbody bag is an essential, and if you’re in need of a style that you can confidently wear from day to night, this white handbag is the perfect option.
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Karl Lagerfeld Paris Agyness Crossbody Handbag, $, available at Amazon
Up to 73% off Levi’s 501 Original Shorts
If you want to tip-toe into the jorts trend, consider trying cut-off denim shorts first. Denim favorite Levi’s has several distressed shorts on sale for Prime Day.
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Levi’s 501 Original Shorts, $, available at Amazon
Up to 34% off New Balance 237 V1 Sneaker
Slip into a pair of athleisure sneakers for running your daily errands and taking on all your activities this summer.
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New Balance 237 V1 Sneaker, $, available at Amazon
49% off Anrabess Casual Sleeveless Wide Leg Romper
Slip into a jumpsuit for a one-and-done outfit this summer. This style is great for running errands and traveling.
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Anrabess Casual Sleeveless Wide Leg Romper, $, available at Amazon
40% off Coach Signature Daisy Enamel Bangle Bracelet
Bangles are a trending summer 2024 jewelry style, so there’s no better time to add one to your collection (and to your arm) than now, when this chic Coach bracelet is on sale.
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Coach Signature Daisy Enamel Bangle Bracelet, $, available at Amazon
30% off Maui Jim Glory Glory Polarized Cat Eye Sunglasses
Take on the sunny summer days ahead with stylish Maui Jim sunglasses. The red frames are unique enough to make a statement, yet versatile enough to match all your summer outfits.
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Maui Jim Glory Glory Polarized Cat Eye Sunglasses, $, available at Amazon
Up to 26% off The Gym People Quick Dry Running Shorts with Zipper Pockets
If expensive activewear dissuades you from wanting to work out, consider building out your wardrobe during Prime Day, when you can find trendy running shorts for under $20.
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THE GYM PEOPLE Quick Dry Running Shorts with Zipper Pockets, $, available at Amazon
Up to 50% off Nightway Plus Size Cocktail Gown
Who knew your wedding guest look needs could be met at Amazon? Well, we did, and now you do, too! Find special-occasion gowns at major discounts right now.
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Nightway Elegant Cocktail Gown Dress, $, available at Amazon
30% off Bulova Two Tone Rose Gold Stainless Steel Watch
Another summer 2024 jewelry trend is mixed metals, and that includes watches, like this luxury style, which is currently discounted for over $200 off.
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Bulova Futuro Two Tone Rose Gold Stainless Steel Watch, $, available at Amazon
30% off The Drop Monika Flat H-band Slide Sandal
While several brands create this popular H-band sandal style, the best time to cop a pair (while it’s on mega sale) is right now, during Prime Day.
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The Drop Monika Flat H-band Slide Sandal, $, available at Amazon
36% off Guess Power Play Large Tech Tote
Get your hands on this spacious blush pink tote bag for work, running errands, or brunch with your besties. It may just become your go-to summer handbag.
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GUESS Power Play Large Tech Tote, $, available at Amazon
25% off Aerosoles Pia Ballet Flats
Hop on the ballet flat bandwagon and cop a discounted pair that can be styled with everything from work pants and sundresses to trendy jorts and maxi skirts.
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Aerosoles Pia Flats, $, available at Amazon
Up to 26% off Theory Easy Tee Dress
We’re particularly excited to find discounted Theory on Amazon, too. Get through the hot days ahead with the brand’s easy-breezy striped T-shirt dress.
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Theory Easy Tee Dress, $, available at Amazon
25% off Vogue Eyewear Vo5561s Square Sunglasses
Oversized sunnies are in, so if you’re looking for statement style, grab a square-framed pair while it’s on major sale.
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Vogue Eyewear Vo5561s Square Sunglasses, $, available at Amazon
Up to 58% off Bandolino Paolar Heeled Sandal
Grab a pair of metallic dancing shoes perfect for a disco party or a wedding. The platform style has the benefit of being super height-lifting and ultra-comfortable.
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Bandolino Paolar Heeled Sandal, $, available at Amazon
30% off Fossil Scarlette Quartz Stainless Steel Watch
Treat yourself to a new sleek and classy watch without breaking the bank. Because for a limited time, you can shop this Fossil watch for just over $100.
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Fossil Scarlette Quartz Stainless Steel Three-Hand Watch, $, available at Amazon
Up to 46% off Tommy Hilfiger Gaebi Sneaker
We’ve scoured the internet for the best white sneakers, so naturally we looked high and low in Amazon’s sale section for them, too, and this Tommy Hilfiger pair should be on your radar.
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Tommy Hilfiger Gaebi Sneaker, $, available at Amazon
Up to 31% off Anne Klein Penelope Heeled Sandal
Whether you need a suitable pair of summer shoes to wear to the office or comfortable wedding guest heels, these toe-cap slingback heels are calling out for you.
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Anne Klein Penelope Heeled Sandal, $, available at Amazon
Up to 49% off City Chic Plus Size Maisie Dress
Whether you have a baby shower, bridal shower, or wedding weekend coming up, this blush pink floral lace dress is a great option.
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City Chic Plus Size Dress Maisie, $, available at Amazon
Up to 47% off Lucky Brand Bartega Sandals
Update your summer shoewear with a pair of gladiator sandals. Consider these top-rated Lucky Brand sandals, which are on sale in several colors.
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Lucky Brand BARTEGA Sandals, $, available at Amazon
29% off Steve Madden Pave Rope Bracelet
If you’re looking to make a stack with your bangle or watch, add this discounted Steve Madden bracelet into the mix.
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Steve Madden Pave Rope Bracelet, $, available at Amazon
Up to 49% off Jessica Simpson Primana Heeled Sandal
Need a pair of heels that can bring you from day to night? Then check out these denim-effect heeled sandals with sparkly studded accents.
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Jessica Simpson Primana Heeled Sandal, $, available at Amazon
15% off Betsey Johnson Rose Stud Earrings
Channel the Bridgerton Regencycore aesthetic with a pair of trendy rosette earrings. Wear these floral studs with your eveningwear for a whimsical look.
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Betsey Johnson Rose Stud Earrings, $, available at Amazon
Up to 44% off Becca Multi Wrap Sarong
Whether you have poolside staycations or seaside vacation plans, you’ll need a stylish swim coverup. Consider this wrap style, which can be worn as a skirt, dress, or top.
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Becca Color Play Multi Wrap Sarong, $, available at Amazon
Up to 32% off The Drop Rios Relaxed Pleated Shorts
Style these versatile pleated shorts with a casual white tank top and sneakers during the day, and with a chic summer blazer and heels at night.
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The Drop Rios Relaxed Pleated Shorts, $, available at Amazon
12% off Vince Camuto Corla Tote
Strut the streets in a leather tote bag that can go from day to night, and from season to season. Opt for a trendy red or any of the other on-sale shades.
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Vince Camuto Corla Tote, $, available at Amazon
Up To 35% Off Amazon Aware Ponte Knit Slim Pant
Add this stretchy pair to your work pants or travel pants arsenal, and feel and look put together at all times. This style from Amazon brand Aware is available in both straight and plus sizes.
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Amazon Aware Ponte Knit Slim Pant, $, available at Amazon
11% off Calvin Klein Celestine Checkerboard Hobo Shoulder Bag
You can’t go wrong with buying a classic shoulder bag that matches anything (even when it has a checkerboard print). The subtle design on this Calvin Klein bag is sleek and stylish and can’t be passed up on.
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Calvin Klein Celestine Checkerboard Hobo Shoulder Bag, $, available at Amazon
69% Off The Drop Amara Sweetheart Neckline Tiered Midi Dress
Get dolled up for all your fall festivities and parties in this sweet gingham dress, which is great for transitional dressing. Find this deeply discounted dress in sizes XXS through 5X.
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The Drop Amara Sweetheart Neckline Tiered Midi Dress, $, available at Amazon
37% Off DREAM PAIRS Chunky High Heel Ankle Booties
It’s officially boot season, so it’s time to refresh your fall shoe collection. For a dressier shoe that you can easily wear with a dress or jeans, go for a sleek black bootie. (You might as well go for the style while they’re on sale on Amazon).
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DREAM PAIRS Chunky High Heel Ankle Booties, $, available at Amazon
30% Off Dvacaman Chunky Gold Teardrop Earrings
While gold hoop earrings are a jewelry staple, you can also go for a refined yet not-so-basic dome-shaped earring, especially while it’s on sale.
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Dvacaman Chunky Gold Teardrop Earrings, $, available at Amazon
Up to 33% off Gloria Vanderbilt Amanda Versitile Button Down Shirt
Striped button-up shirts may have been the staple of the summer, but that doesn’t mean you can’t continue wearing them into the fall. If you haven’t purchased one yet, the time to strike is now.
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Gloria Vanderbilt Amanda Versitile Button Down Shirt, $, available at Amazon
Up To 49% Off True & Co Triangle Convertible Strap Bra
Wear this super-smooth wire-free bra as normal, or convert the adjustable straps to a criss-cross position so you can wear it under racerback tops.
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True & Co Triangle Convertible Strap Bra, $, available at Amazon
30% off Wrangler Relaxed Fit Girlfriend Denim Jacket
Denim jackets manage to be great for every season, serving as the perfect layering piece and light outerwear option. But this slightly oversized style from Wrangler gives us fall vibes. Just add a sweater underneath and be on your way.
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Wrangler Relaxed Fit Girlfriend Denim Jacket, $, available at Amazon
Up To 68% Off Dress The Population One Shoulder Bow Midi Sheath Dress
Dress The Population is our go-to for formalwear, and this sophisticated cocktail dress is nearly 70% off right now.
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Dress The Population One Shoulder Bow Midi Sheath Dress, $, available at Amazon
40% Off Jessica Simpson J5686 Oversized Sunglasses with UV Protection
Cart up a pair of statement sunglasses from Amazon that you can wear everyday to spruce up your look and feel like you’re on a luxurious vacation.
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Jessica Simpson J5686 Oversized Sunglasses with UV Protection, $, available at Amazon
Up to 38% off Gap Textured Pullover Sweater
You can’t go wrong with having a comfortable cotton sweater or two in your closet, and we’re loving this cozy Gap option. Find solids and striped styles all on sale at the moment.
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Gap Textured Pullover Sweater, $, available at Amazon
Up to 46% off Jessica Simpson Darena Strappy Pump
Want to jump on the Mary Jane trend? Test the waters with a discounted shoe from Amazon. At nearly 50% off, these Jessica Simpson heels are the perfect option (especially if you want to add pops of red to your wardrobe).
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Jessica Simpson Darena Strappy Pump, $, available at Amazon
Up To 30% Off Ekouaer Short Sleeve Satin Pajama Set
Gone are the days of frumpy, tattered pajama separates; here are the days of pajama sets that make bedtime even better.
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Ekouaer Short Sleeve Satin Pajama Set, $, available at Amazon
46% Off Frye Melissa Swing Crossbody Leather Bag
A genuine leather bag will serve you for years and years, and for different occasions. This slightly lived-in crossbody is sure to complement countless looks — and it’ll only look better as it gets more wear.
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Frye Melissa Swing Crossbody Leather Bag, $, available at Amazon
Up to 50% off DKNY Sleeveless Mixed Media Midi Dress
A versatile midi dress that you can wear as a work dress and also to a cocktail party will serve you well for when you want to look put-together without necessarily putting effort into getting ready.
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DKNY Sleeveless Mixed Media Midi, $, available at Amazon
32% off DEARMAY Dainty Stackable Bracelet Pack
We love fine gold jewelry here (and also love gold costume jewelry). So we think this set of stackable gold bracelets is a steal worth carting up right now.
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DEARMAY Dainty Stackable Bracelet Pack, $, available at Amazon
Up to 27% Off GUESS Mid-Weight Hooded Jacket
If you’re already looking to stock up your winter coat collection, then consider this bright blue puffer jacket, which will bring some warmth and joy to cold, dark days.
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GUESS Mid-Weight Hooded Jacket, $, available at Amazon
15% Off Werena Pleated Tennis Skirt with Pockets
Are you into tennis? Maybe you’re building your pickleball wardrobe. Or maybe you just love the look of pleated athletic skirts. Whatever your reason, check out this one while it’s on sale.
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Werena Pleated Tennis Skirt with Pockets, $, available at Amazon
Up to 60% Off Fossil Liza Crossbody Purse
We all need a good crossbody bag for everyday use. They’re practical, stylish, and this one happens to be on sale right now.
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Fossil Liza Crossbody Purse, $, available at Amazon
Up to 76% Off BCBGMAXAZRIA Asymmetrical Neck Sleevless Knit Top
Elevate your office attire or date night outfit with a unique top that looks super expensive, but that you don’t have to splurge on, while deals last.
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BCBGMAXAZRIA Asymmetrical Neck Sleevless Knit Top, $, available at Amazon
36% Off Swarovski Attract Trilogy Crystal Earrings
That’s right: Swarovski crystal drop earrings for under $100. These delicate earrings aren’t too flashy but will add some glimmer to your look.
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Swarovski Attract Trilogy Crystal Earrings, $, available at Amazon
47% Off Ayliss Straw Woven Tote Beach Bag
Straw accessories, especially bags, are big for the summer, and this large tote would be perfect to fit all your beach essentials in.
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Ayliss Straw Woven Tote Beach Bag, $, available at Amazon
Up To 30% Off Cupshe Plus Size Ruched Crisscross Swimsuit
We love a good one-piece swimsuit, and this one has all the figure-flattering details from ruching to a criss-crossed top and keyhole cutout.
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Cupshe Plus Size Ruched Crisscross Swimsuit, $, available at Amazon
40% Off Levi’s 501 Mid Thigh Short
Vintage-style mom jeans and shorts aren’t going anywhere, so pick up a pair of tried-and-true Levi’s 501s in a straight fit for the summer.
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Levi’s 501 Mid Thigh Short, $, available at Amazon
29% Off Le Specs Outta Love Sunglasses
The celebrity-loved sunglasses brand is offering discounts on some of its best-selling frames, including these sleek oval ones that are seriously chic and trendy.
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Le Specs Outta Love Sunglasses, $, available at Amazon
Up To 32% Off Badgley Mischka Kamilah Pump
Badgley Mischka is home to some of the most iconic luxury heels. While they’re discounted for over 30% off, snag a pair of heels to channel your inner Carrie Bradshaw.
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Badgley Mischka Kamilah Pump, $, available at Amazon
30% Off Tory Burch Miller Mini Bag
Straight from Shopbop’s Amazon storefront, we found one of the most elevated and high-quality mini bags you can get your hands on.
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Tory Burch Miller Mini Bag, $, available at Amazon
20% Off The Drop Britt Tiered Maxi Tent Dress
Tiered dresses are one of the best sundress styles because they’re breezy, flattering, and the perfect blend of casual and dressy.
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The Drop Britt Tiered Maxi Tent Dress, $, available at Amazon
29% Off Sofia Vergara x Foster Grant Round Sunglasses
If this sunglasses collab is good enough for Sofia Vergara, it’s good enough for us. The black frames are classic but the gold-rimmed arms add some extra flair.
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Sofia Vergara x Foster Grant Monica Round Sunglasses, $, available at Amazon
Up To 34% Off Dr. Martens Blaire Brando Fisherman Sandal
For when it just doesn’t make sense to wear your Dr. Martens combat boots out in the hot summer sun, opt for one of the brand’s strappy sandals instead.
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Dr. Martens Blaire Brando Fisherman Sandal, $, available at Amazon
44% Off ANRABESS Deep V Neck Slit Maxi Dress
Yes, you can find wedding guest dresses on Amazon, and you can even find major discounts on the already affordable style.
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Anrabess Deep V Neck Slit Maxi Dress, $, available at Amazon
Up To 48% Off Hilor Front Crossover Sheer One-Piece Swimsuit
This swimsuit allows you to be covered up while showing some skin, and bonus, it’s nearly 50% off right now.
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Hilor Front Crossover Sheer One-Piece Swimsuit, $, available at Amazon
Up To 70% Off Alo Yoga High-Waist Vapor Legging
If you’re a big Alo Yoga fan, look to Amazon for some pieces that are seriously discounted, including these camo ankle leggings.
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Alo Yoga High-Waist Vapor Legging, $, available at Amazon
49% Off ZESICA Strapless Belted Wide Leg Jumpsuit
Jumpsuits are a great alternative to dresses for special occasions like weddings. This one comes with pockets (and comes in under $50) so it’s a win-win situation.
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Zesica Strapless Belted Wide Leg Jumpsuit, $, available at Amazon
15% Off MANGOPOP Square Neck Tie Shoulder Bodysuit
Amazon is full of stylish bodysuits, like this one you can wear to dinner or a party paired with your favorite trousers or skirt.
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Mangopop Square Neck Tie Shoulder Bodysuit, $, available at Amazon
Up To 27% Off Cole Haan Charlotte Flat Sandal
Need a new pair of slingback sandals for long summer walks that won’t kill your feet? Opt for this sleek pair that you can wear from day to night.
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Cole Haan Charlotte Flat Sandal, $, available at Amazon
Up To 34% Off bebe Malaga Sandal Slides
Whether you wear them around the house or out to the pool, now’s the time to strike on buying slides that are cute, comfy, and on sale.
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bebe Malaga Sandal Slides, $, available at Amazon
30% Off Pink Queen Cutout Ribbed Bodycon Tank Dress
This color-blocked dress is available in a ton of colorways that are on sale, but we think this one would be ideal to watch the new Barbie movie in.
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Pink Queen Cutout Ribbed Bodycon Tank Dress, $, available at Amazon
30% Off SCHUTZ Octavia Sandal Heels
If you’re gonna go all out on a pair of heels, consider this metallic style, which could serve as the perfect wedding guest shoe to match any dress color.
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Schutz Octavia Sandal Heels, $, available at Amazon
Up To 58% Off Roxy Classics High Leg Bikini Bottom
If you’re looking for a basic bikini bottom that’ll match any of your other bikini separates, no matter their styles or colors, go for this under-$20 one.
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Roxy Classics High Leg Bikini Bottom, $, available at Amazon
47% Off PAIGE Stella Crop Straight Leg High Rise Jeans
Upscale brand PAIGE has a pair of denim jeans that are nearly 50% off, and we can’t hold back our excitement about it.
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PAIGE Stella Crop Straight Leg High Rise Jeans, $, available at Amazon
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